Business Articles

Seven Ways to Improve Your Results with Follow-up by Kevin Eikenberry
One of the most important and yet overlooked skills in business today is follow-up. This applies to many parts of our business: Customer service and care, marketing, leadership, networking, branding, and more. It is a habit and a discipline that, when used effectively and regularly, will change your results and your life.

Get Over Yourself by Kevin Eikenberry
Let me tell you a secret. Things don’t always go the way we want them to. Let me tell you another secret. We don’t always hear what we want to hear. These two statements are hardly secrets; we all know they are true. If they aren’t secrets, then why do we act surprised when it happens?

Manage or Lead – Why the Difference Matters and What to Do About That Difference by Kevin Eikenberry
Many books have been written about managing people, and an equally large number have been written about leadership. Some use the words manage and lead interchangeably, and some talk about the differences between the words, building a distinction based on style or behaviors. With all due respect for these books, let me make it simple - Manage things and lead people.

Creativity and Innovation Management :- Thought Leadership by Kal Bishop
Leadership is only sustainable when leaders consistently come up with good ideas – when they are dependable thought leaders. It follows then that leaders would be more effective if they knew how to manage creativity and innovation.

Creating the Right ‘Viral Reputation’ by Gary Durkin
There is a saying.... "attitudes are contagious.... is your's worth catching?"

Creativity and Innovation Management - Turning Ideas into Action by Kal Bishop
The phrase “turning ideas into action” is a Russian doll.

Stop Talking - Start Selling by Don Osborne
Selling is not talking. It’s listening. You may have heard the saying “the first person who talks, loses”. And, it’s true most of the time. There are dozens of reasons to stop talking so you can start selling.

Small Business Essentials: Start Here by Karen Walker
Thinking of starting a business on line? If you are a novice to business, take the time to educate yourself. Remember, word of mouth advertising is essential to your success, and good word of mouth comes from satisfied customers.

One Size EMR Does Not Fit All by Joe Miller
This is a time of fast-paced business. To be blunt, if your current EMR does not keep up with 21st century needs, than your medical practice will experience something similar to driving down a road filled with potholes. No matter how fast you try to move, you will keep getting your practice knocked around until you finally have to pay more to repair it.

What Not To Include In Your Resume by Michelle Roebuck
Do you have a difficult time determining what does not go in your job resume? The rule of thumb is to only put enough information about your qualifications in your resume in order to get the employer interested enough to contact you about an interview.

When a Customer Has Done Everything to Get Your Goat by Ron Hutton
Dealing with disgruntled customers can be rewarding if the right approach is used. Use this formula and you'll emerge the winner every time.

Five Qualities Employers Want by Richard Hanes
More than ever, employers want employees who can produce results! Here are five qualities employers seek in such employees.

QSR Quick Service - Fast Food Restaurants Labor Situation in United States by Lance Winslow
Are you having problems with quaility labor in your business? You are not alone.

Knowing Your Customers; Closing the Sale by Vishal P. Rao
Just because your business is based in your home that doesn't mean you can afford to ignore the most important element of your success: sales. The bottom line is that your sales ability will make or break your business's future. Chances are, however, that unless you have a background in sales, you lack the helpful training which will give you a competitive advantage.

Strategic Moves In The Branding Gamble! by Gaurav Bahirvani
Strategic branding is the only way in which an organisation can create a differentiation in the market.

10 Ways to Get the Media to Love You by Margie Fisher
So you’ve put yourself “out there” with a public relations campaign. Your dealings with the media now become critical. Those relationships with the media can make or break your public relations efforts. Here’s how to get the media to love you:

Business Fails When We Do Not Talk by Fernando Soave
Businesses fail when managers do not talk to employees or employees do not talk to customers. Everyone mistakenly believes telepathy is working.

Differentiating Yourself from the Competition by Sharon Drew Morgen
It’s getting harder and harder to differentiate yourself from the competition these days. Especially when your competition is global, offer additional value through their stellar service, and look and sound similarly wonderful to your offering. Not to mention that the new buzz words - ‘adding value’ and ‘trusted advisor’ – are universal, making it even harder to distinguish what you bring to the party as being superior.

Overview on Qualitative Data Collection Techniques in International Marketing Research by Otilia Otlacan
When thinking of market research, surveys are most likely the first technique that comes to one's mind. However, surveys are a quantitative research and, in order to understand customer behavior and the social and cultural context in which our business will operate, we will need to perform some qualitative research as well.

Is Your Career Your Calling or Just a 9 to 5? by Yasmeen Abdur-Rahman
Do you remember your parents asking you what you want to be when you grow up? By the time I was in the 9th grade, my mother started asking me that same question until I graduated from high school. A...