Business Articles

At the Speed of Light by Keith Thirgood
Explore how you can make your marketing touch your prospects faster than you thought possible.

Manufacturing Salaries - 2004 by Dr. Steven Langer
Presidents of manufacturing firms have a median income of $214,996 (but some make over $30 million) - Assemblers in the least skilled jobs average only $20,418 (but some make as little as $14,600).

Selling Services by Keith Thirgood
If you have a service business, you already know that it's not like selling a product. Find out how to sell the professional service way.

A Questionnaire for Businesses by Keith Thirgood
The questions in this article will help you discover if you know enough about your business and market to do a good job in developing your marketing efforts.

Cave Paintings, Baseball and Connecting by Keith Thirgood
How to capture and keep the attention of your prospects.

Psychological Tricks in Selling by Stephen Bucaro
In this article, I'm revealing six powerful secret psychological tricks that you can use to increase the effectiveness of your advertising and marketing.

Too Dull? Too Sharp? by Keith Thirgood
What is your image, and why should you care?

Consulting Engineering Salaries - 2004 by Dr. Steven Langer
CEOs in consulting engineering firms have a median income of $112,000 (but some make over $1,000,000) - Field Technicians' make $27,400 (with some earning under $18,000).

Getting Into Marketing Momentum ... The Accelerated Way by Denise Corcoran
Do you know the #1 reason why most businesses fail and why you could become a fatal statistic as well? Denise Corcoran -- Business Results Coach and Strategic Consultant -- will share with you the 5 power marketing principles for getting your business into high gear.

Creating Your Own Luck by Nan S. Russell
Losing my job in the last recession of the last century, I discovered first hand the power of creating your own luck.

American Idol Syndrome by Nan S. Russell
I like Simon, one of three judges on American Idol. I find his feedback refreshingly honest. And while his words startle me with their ego wounding potential, the traditional feel-good, let-you-down-easy, sugar-coated feedback is not much of a gift.

Writing an RFP (Request for Proposal) by Meryl K. Evans
When a company needs a project to be completed by a contractor or outside source, they write a RFP. This is a formal document describing the project, how the contract companies should respond, how the proposals will be reviewed, and contact information. Often, the company documents the submission guidelines to make it easier for them to compare responses. There are no specific standards or guidelines for creating the RFP, but government agencies usually strict standards they follow when conducting the proposal process.

Annoy-Free Writing: Word Mix-Ups and Apostrophes by Meryl K. Evans
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Self-Promotion on a Zero Budget by Meryl K. Evans
Recently, I’ve received a few e-mails from people asking me for advice on how to get started in the writing biz. When I stop to think about it, maybe I’ve been lucky to accomplish this much writing in a short time. I have accidentally discovered a way to self-promote my work. It starts with an interest in Web design and a friend who needs a Web site for her professional organization. I volunteer to do it to get Web design experience.

Any Job is an Honorable Job by Teresa Proudlove
Seeing your job as an honorable job, adds more meaning and peace to your life. Also, seeing the honor in what you do now, creates an ideal foundation upon which a career change can be built. Remember: Any job is an honorable job.

To Web or Not to Web? by Stuart Ayling
Do you really need a web site? Many businesses do. Is your business one of these? This article explores the various ways you can create a web site and gives you important marketing tips.

50% of Yellow Page Directory Users are Looking for Just One Thing by Dr. Lynella Grant
Directory users seek information about location first. They scan for solutions that leap out from the other ads, and will simplify their buying choice. Internet buyers care about location, too. So they use "local search."

Combine Your Yellow Page Ad and Web Site for Maximum Profits by Dr. Lynella Grant
Your Yellow Page ad and Web site can work together so they magnify your visibility to buyers and build on each format's strengths.

I Want My Money Back by Denise O'Berry
No matter what you do, there will come a time when a customer will ask for a refund for some reason or another. Do you give it to them?

You Cant Do It All Yourself by Denise O'Berry
Do you hire or outsource when your business grows?